Problems Facing Modern Bars

  • Low footfall: “quiet” days from Monday to Wednesday
  • One guest – one beer: guests are glued to their phones and drink their beer very slowly
  • Lack of uniqueness: bars offer similar beer selections and menus
  • Expensive marketing: traditional social media advertising requires constant investment but delivers a low return on investment (ROI).

The Solution: Games on Beer Coasters

  • Nothing extra: the games are played using beer coasters
  • Simple rules: learn how to play in 30 seconds
  • Dynamic gameplay: each round lasts 2–5 minutes and includes an element of chance

How Do Our Games Increase Revenue?

  • Higher average spend: players need coasters with different game properties. The game indirectly encourages additional beer orders, as customers want to collect “new cards”
  • More orders: some game mechanics allow players to collect points that can be converted into discounts on orders
  • Longer stays: games and entertainment keep customers in the bar an average of 30–40 minutes longer. Statistically, this leads to a 15% increase in orders of snacks and shots
  • Increased loyalty: games encourage interaction between customers, creating new connections and a desire to come back
  • Advertising: attractive coasters are often taken home by guests. Your brand then becomes part of their everyday environment, reminding them about your bar and giving them a reason to return

Investment & Return

  • How much does it cost? The printing costs for the coasters are minimal and are most likely already covered by your budget for consumables.
  • Unlike expensive board games, these coasters take up no space, don't break, and require no special maintenance. If they get dirty, they can simply be replaced with new ones.

The Bottom Line: an investment of just a few hundred euros provides you with long-lasting entertainment that can generate thousands of euros in additional revenue.

Let’s Put It to the Test!
We are ready to come to your bar, show you the prototype, and play a game with you right at the bar counter. You can experience for yourself just how engaging it is.

Contacts
www: https://beer.games
email:info@beer.games
gsm: +359877377069